Following along the lines of my friend Burt Rosen, I decided to see IF Facebook ads actually work.

So, this morning, I put together a Facebook ad (highly targeted) to about 8,000 people in Boston with the following demographic:

40-65 years of age
College educated
Male and Female
Keyword: Marketing.

I’ll report back exactly a week later with data from this test and to see what sort of traffic was driven to my website and or facebook group.

Stay tuned…