7 Habits of Highly Effective Social Marketers- Connie Bensen

Back to the continuing “7 Habits” series with Connie Bensen. I first “met” Connie Christmas Day (or thereabouts) about two years ago when testing out Skype. Social Media waits for no-one, right? We struck up a conversation online, and have since stayed connected, (or have tried to!) through Twitter. Without further ado, Ms. Connie Bensen.

About Connie
I’m the Director of Social Media & Community Strategy at Alterian. I work under corporate marketing and have two focus areas: the social media strategy at Alterian & also providing marketing support for SM2 our social media monitoring tool.

1. What one trait or *habit* got you to where you are today?
Investing many hours in learning and giving back to others.

2. Your work day just started, what’s the FIRST thing you do and why?
My first item is to read email because I need to get centered for the day. Now that our parent office is in the UK their day is half over when I start mine, so I frequently start my week on Sunday evening.

3. What makes you efficient with your day?
I couldn’t live without Evernote. It’s amazing (and free!). It synchs across the cloud & my lists and information is always available no matter what computer I’m working on.

4. Your Favorite Business book of all time?
Word of Mouth Marketing by Andy Sernovitz rates very high.

5. 3 things on your desk right now /3 things you can’t live without
a mouse (I can’t use a laptop without one)
pen & paper
on my desktop I NEED evernote, skype, Thunderbird, Firefox, Digsby

6. Habit you want to kick in 2009
One habit I need to change is working too much. And I’m starting to figure out how to not work on weekends, but it’s really hard (seriously!). I have an upcoming move & look forward to socializing more with friends.

7. Habit you want to form for 2010
I plan to get more exercise on a regular basis. Although January is over & I’ve managed to avoid it so far! :)