There’s a new member joining the Dialogue team. I’m very pleased to announce that Christine Perkett has joined Aaron Strout, Melanie Notkin, Carol Cone and others as a member of the Dialogue Advisory Board.

It’s not very often that you find a PR practitioner that really “gets” social media. Christine is one of the few CEO’s out there actively engaged on Twitter, who blogs on a regular basis, all while managing a crack staff of senior-level marketing pros at the company she founded in 1998.

Don’t take my word for it, here is a list of a few of her accolades.

Inclusion two years in a row by BusinessWeek as a social-media savvy CEO (keeping company with notable CEOs from Federated Media, Mashable, Sun Microsystems, Zappos, Digg, TechCrunch and more).

Published author and subject matter expert in the following books:

• New York Times and WSJ current bestseller, “Will Work From Home,” by Tory Johnson, Workplace Contributor on ABC’s Good Morning America
• “Twitter Means Business” by Julio Ojeda-Zapata
• “Inside the Minds:Public Relations Best Practices” by Aspatore Books
• “Entrepreneurial Small Business” by McGraw Hill (January 2008)

While not running her company, she somehow finds time to train for a marathon. This year, she’s running the Boston Marathon. Interested in following/supporting her cause? Take a look at her progress here

Christine Perkett, Founder and CEO, Perkett PR
Christine Perkett founded PerkettPR on the heels of a diversified career in corporate and agency public relations in both the high technology and non-profit arenas. She holds specialized expertise in social media relations, business and high-technology media and the promotion of early stage, venture-backed companies. She has extensive experience in public relations and branding, new media strategies, issues management, marketing communications, community relations, promotional writing and events.

“25 Entrepreneurs and Businesses You Should Be Following on Twitter”

One of the “30 Experts You Should Follow on Twitter”

One of the “Top 25 Authorities Moving PR Forward” by Traackr:

One of the “100 PR People Worth Following on Twitter” by Valeria Maltoni, Conversation Agent:

Hometown – Marshfield, MA

Favorite Book/Recommended Reading- ah, there are so many! Professionally,”Why Good Girls Don’t Get Ahead but Gutsy Girls Do“ is a great book as is The World is Flat. On a personal note, I am a fan of non-fiction like Into Thin Air, Beautiful Boy, Black Mass. I have a thing for learning about how people overcome tragedy or extreme challenges.

How I relax: reading (non-work/mindless stuff!), boating, jewelry design, playing with my sons (coloring and Legos are very relaxing!), date night with my husband, TV. Also, whenever I can get around to it – massages at the spa!

Words to Live By/words of wisdom – Trust yourself first, listen to your intuition. Also, life’s short – be colorful.