7 Habits of Highly Effective Social Marketers- CC Chapman!

CCAs we all take our collective breaths from  an eventful SXSW, let’s get back into the “ 7 Habits of Highly Effective Social Marketers” Series.

Next up is CC Chapman.

I honestly can’t think of a friendlier, more approachable guy in the business of social media. When he’s not creating terrific content online, he’s probably snapping a photo of you and popping it up on Flickr. (NOTE- a few of my favorite collections are here and here)

About CC
C.C. Chapman is a Boston based family first entrepreneur, freelance photographer and digital storyteller. He is a Creative Director at Campfire and the Founder of Digital Dads.

1. What one trait or habit got you to where you are today?
I was raised with a strong work ethic and while it frustrated me more then once growing up, I’m very thankful that my parents instilled it in me. Growing up in a blue collar family I think grounded me in the reality of the world and constantly pushes me to do the work rather then just talking about it.

2. Your work day just started, what’s the FIRST thing you do and why?
Pour a cup of coffee and sit down on the couch with the laptop. It is the first thing I do every morning before the kids go to school to do my morning surf of Twitter, E-mail and Google Wave.

3. What makes you efficient with your day?
I’ve never found a single productivity methodology that worked for me. What I know I couldn’t live without and keeps me on task is Spaces on the Mac. It allows me to have multiple desktops with different programs opened in each. I recently moved from 9 to 12 and it has made all the difference. I don’t know how I got so much done before this.

4. Your Favorite Business book of all time?
Just one? Wow, that is a tough one. There are three that have made huge impacts on my career directly and those would be:

First, Break All the Rules
Made to Stick
The Dip

Each of them has caused a seismic shift in the way I thought and approached business.

5. 3 things on your desk right now/3 things you can’t live without
Those are two VERY different questions, so I’ll answer both.

On my desk:
My Canon S90 camera
A signed copy of
Freedom by Daniel Suarez
Navy blue Nalgene water bottl
e (that I should refill)

Can’t live without:
Notebooks to jot down ideas (I go back and forth between Field Notes & Moleskines)
a camera (can be any of the many I own)
a device to connect to the internet.

6. Habit you want to kick in 2010
Being highly distractible. With so much going on it is very easy for me to jump from one screen to the next and suddenly find myself deep in a rabbit hole and not being productive. I hate this, so I deemed 2010 the year of FOCUS for me and so far it is working pretty good but it is a constant struggle. Sometimes I feel like Doug the Dog in the movie Up! Squirrel!

7. Habit you want to form for 2010
Becoming a disciplined writer. I’ve got a goal to write at least a real book proposal, if not the full book this year and in order to do that I’ve got to learn to set aside time and make it a priority.

BONUS: Picture of CC’s Office!

cc's office


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  • Jacob Masters
    He's so full of shit, never has an idea of his own, if you notice he has to "partner" with others all the time, pretty much a cut-n-paste idea man, regurgitating others' creative ideas into his own. Only mentions something if it self serves him....fakes being into causes to get the publicity, painfully obvious. Brings zero to the table other than a false enthusiasm to gain public awareness. New Media Whore in my book.
  • Everyone is entitled to their opinion for sure so sorry to hear you feel this way about me. The only point that angered me is the part about causes since I'm a big supporter of cause marketing and try to help promote as many good causes as I can both with my time, dollars and exposure. As a board member of The Wediko School and a volunteer for other organizations I'm not sure where you get off saying what you said.

    But, the Internet is full of people who need to make noise to get attention and that is part of what makes it a great place.

    Sorry to hear you don't like my thoughts, but while your complaining I'll be over hear helping clients and causes succeed. Happy to talk further if you want to.
  • Jacob- well, everyone's entitled to their opinion I guess. I hope this gives you an opportunity to begin some sort of Dialogue with him. After all, we're being social here...
  • That was interesting, thank you. Being a disciplined righter nails it for me, too. It's one of the toughest things for me, yet so rewarding when I do.
  • Glad you like it Alan. Yes, the office picture really helps set the tone and give background to the story. More pictures/posts to come
  • abelniak
    Nice write-up, Tyson! I really like (this might sound odd) the bonus view/pic. It's a nice glimpse into seeing how people work/their surroundings.
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