We are constantly refining the social media education process, and there are scores of ways to describe social media to your boss, your team, your mother and father, or your 10 year old. We like to use metaphors, examples, and stories of successful companies, right?

Yesterday, Jordan Schaffel, co-founder of “Say it Visually” shared this video with me. What do you think? Does it tell a story, use metaphors, make sense?

Would love to hear your comments.

P.S. I like the kiwi/aussie accent- good touch.