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“FaceTime” with Steve Jobs, don’t mislead your customers…

“FaceTime” with Steve Jobs, don’t mislead your customers…

Some FaceTime with Steve Jobs

Some FaceTime with Steve Jobs

Dear Steve,

I love Apple. I have a Macbook Pro, an iPad and now a fancy schmancy iPhone 4…I’m wondering if I can get a little “FaceTime” with you now…have a minute?

After a full day spent with the iPhone 4, one of the best features your new phone has is its HD camera. It shoots VERY well in HD (720p) Your device can easily replace the Flip. Why buy a FLIP for $200 when you can get HD video, a camera, a phone and amazing technology for the same price as a brand new iPhone 4…?

Ok, so that’s the good news, here’s where you completely drop the ball….For a company that’s made it’s money on the user experience and simplicity of use, there is NO way you can easily share your HD video you just shot on your iPhone 4.

The ONLY way I can share my HD video with the world is by simply (!) taking the following NINE steps

  • Shoot video
  • Plug iPhone 4 into your computer (hopefully a macbook, I haven’t figured out how a PC can do this)
  • Open up iPhoto (hopefully it will recognize your iphone)
  • Select video to download
  • Open up iMovie (again, hopefully you have this, or something similar)
  • Import Movie from iphoto- create a new “event”
  • Create a new “project” in iMovie
  • Drag your new event into your new project
  • Then (and only then!) you can Share your movie via YouTube and be given the option to choose “HD”

Easy huh?

Ok Stevie, here’s what you need to do…

1. Tell people that you can’t share HD movies with your iPhone 4. Because, well, you can’t…
2. Tell people that the brand new iMovie App ($4.99) doesn’t do this either. (can i get my money back please?)
3. Talk to YouTube and tell them that it’s your problem so that other YouTube users don’t blame it on you…

Thanks for listening!

Tyson

Dialogue in New York- a quick recap

Dialogue in New York- a quick recap

Apple_store_fifth_avenue
Last week, I went to the city for several new business, client and partner meetings. Now, when I say the “city” I mean New York City. Growing up outside Manhattan for 14 years there really is only ONE city- and it’s New York. As a Bostonian and now suburbanite, when I head into Boston, I head into “town”, but I digress…

Some quick thoughts to share:

  • Don’t bother bringing your iPhone. Seriously, it’s dead weight in your pocket, the AT&T network is simply too overloaded
  • Be sure to visit the new “underground” Apple Store on Fifth Avenue- across from the old Plaza
  • To save a few dollars, and to get some much needed exercise, I walked most of my way through Manhattan. Grand Central to 90th and 2nd. 90th and 2nd to 86 and Lex (through park), Wall Street to 16th and 6th. Best decision I made.  You simply can’t spend time in taxicabs or the subway when you’re in the city, you “feel’ the city by walking through each neighborhood.
  • The site of the Twin Towers is still very much an empty space. Hard to believe it happened 9 years ago.
  • Can’t wait to bring the family there next week, next month, or very very soon!
  • Interesting fact of the day: I traveled to NY from the Greenwich train station. More people go IN to Greenwich to work, then go OUT of Greenwich to head to the big Apple- who knew?
  • If you are a small business owner or entrepreneur, seriously consider switching over to Apple.  While your iPhone doesn’t work, you can still do lots at the Apple Store (there are five of them in Manhattan) While at one of their stores, I was able to get an hour of training on some new company software, recharge my latpop, warm up (it was 29 degrees out) and enjoy the company of some genuinely nice, friendly people. It’s practically like having a remote office in every city.