Yep, the iPad 2 is rolling out today, but lost in the noise of that big (overhyped) announcement is bigger announcement with far-reaching, and longer-term consequences for social media. It’s the announcement of Facebook’s new Commenting System. Here’s the deal.

Facebook has created a plug-in that websites and blogs can use so when you comment on a website (let’s say it’s espn.com, nytimes.com, your sister’s blog) AND you’re logged in on Facebook, it will show your comment as a Facebook user/profile.

And, vice-versa.

The images below look identical, but they’re not. The top screenshot is , this is a screen shot of a comment I left on TechCrunch’s Page. You’ll notice that since this is a “public” site, you’ll see my Facebook name, title and description there  If anyone on TechCrunch sees my post there- they can click on my Facebook name and if they want to- can connect with me. Make sense

Now look at screen shot below that one.. This is taken from a Facebook page. You’ll notice that when I commented  ”yes, this is showing up on Facebook”, it automatically posted itself over to Techcrunch site- nifty eh?

Confused-?here is a 3 minute video describing it.- pop it open in full screen/HD to see it.

What does this mean? – Essentially 3 things…

  • Please dont’ start freaking out about privacy. Yes, people can click on your profile, but If you have your privacy settings ratcheted up you have nothing to worry about. If you don’t well, you might want to.
  • Some people (all 600 million of them) STILL don’t feel comfortable using Facebook to comment. Yes, some people still like to hide behind fake names/personas online and don’t like the “publicness” of it all. That’s ok.
  • This makes Facebook’s ecosystem, and overall reach into your lives a lot greater. Do you like that?.

What do you think? Comment below… (I tried earlier using this plugin but it’s still a bit buggy)

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Dialogue in New York- a quick recap

On January 14, 2010, in Personal Blog Posts, by tgoodridge

Apple_store_fifth_avenue
Last week, I went to the city for several new business, client and partner meetings. Now, when I say the “city” I mean New York City. Growing up outside Manhattan for 14 years there really is only ONE city- and it’s New York. As a Bostonian and now suburbanite, when I head into Boston, I head into “town”, but I digress…

Some quick thoughts to share:

  • Don’t bother bringing your iPhone. Seriously, it’s dead weight in your pocket, the AT&T network is simply too overloaded
  • Be sure to visit the new “underground” Apple Store on Fifth Avenue- across from the old Plaza
  • To save a few dollars, and to get some much needed exercise, I walked most of my way through Manhattan. Grand Central to 90th and 2nd. 90th and 2nd to 86 and Lex (through park), Wall Street to 16th and 6th. Best decision I made.  You simply can’t spend time in taxicabs or the subway when you’re in the city, you “feel’ the city by walking through each neighborhood.
  • The site of the Twin Towers is still very much an empty space. Hard to believe it happened 9 years ago.
  • Can’t wait to bring the family there next week, next month, or very very soon!
  • Interesting fact of the day: I traveled to NY from the Greenwich train station. More people go IN to Greenwich to work, then go OUT of Greenwich to head to the big Apple- who knew?
  • If you are a small business owner or entrepreneur, seriously consider switching over to Apple.  While your iPhone doesn’t work, you can still do lots at the Apple Store (there are five of them in Manhattan) While at one of their stores, I was able to get an hour of training on some new company software, recharge my latpop, warm up (it was 29 degrees out) and enjoy the company of some genuinely nice, friendly people. It’s practically like having a remote office in every city.
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